Vinsent is a global marketplace that directly connects wineries and wine lovers, allowing them to showcase, discover, and buy / sell fine wine.
The company is working to enhance and positively disrupt the wine industry ecosystem with a combination of innovative technology and business model, strengthening the relationship between wine lovers and selected winemakers.
The existing disconnect between wineries and their consumers was caused by a complex and inefficient supply-chain, with many layers which are being eliminated, and replaced with Vinsent, the direct-to-consumer, vineyard-to-table showcase and marketplace.
Established strategic partnerships for supply, distribution, and fulfilment allowing for delivery of wine from winery direct to the door of the consumer
HOW DOES YOUR PRODUCT/SERVICE WORK?
Vinsent is a blockchain-powered digital platform. Consumers interact via an app or the website. Consumers discover new wineries and wines, learn about them and purchase directly, vineyard-to-table.
Wineries join the Vinsent platform for:
Onboarding/Curation process: Wineries are invited to submit themselves as potential participants in the Vinsent marketplace. They are asked to fill out a detailed web-based form, which is used to dynamically create their profile on Vinsent. After the winery profile is completed, each wine has a dedicated web form collecting all relevant details, including harvest conditions, winemaker notes, taste profile, pictures, and video. The winery also needs to use these forms to set prices for their wines — in a completely transparent formule the winery understands what additional costs there are on top of the per bottle revenue they seek (logistics and Vinsent transaction commission). Based on this formula the consumer-facing price gets set — driven by the winery. After the above has been completed it is fact-checked by the Vinsent review team, made up of senior figures in the global wine industry, and approved for the Vinsent platform.
WHAT IS THE BUSINESS MODEL?
Vinsent is creating relationships. Wineries and wine lovers have been pining for each other for centuries. Vinsent provides a showcase for wineries to really tell their story, share their land, grapes, wines, and sell them. The other side of this coin is wine lovers. They discover boutique vineyards that they had not seen before or find the gem they had found while on vacation and can deepen their relationship, including purchasing wines, sometimes even before they are bottled. Vinsent takes a transaction fee, that is fully transparent to the winery, for providing the platform, payment processing, and logistical coordination, similar to companies such as Airbnb.
Additional revenue lines projected include:
HOW IS THIS PRODUCT/SERVICE DIFFERENT FROM CURRENTLY AVAILABLE OPTIONS?
Vinsent, to the best of Management’s knowledge, is the only two-sided, direct-to-consumer global showcase and marketplace for fine wine, where wineries can directly connect to consumers and sell wine, without the need for the friction, delays and markups caused by the entrenched supply chains involving importers, distributors, and physical stores.
The industry faces a wide range of problems: inefficient supply chain, slow monetization, and authenticity issues.
By building the world’s first global, digital wine showcase and marketplace utilizing blockchain and modern e-commerce technologies, Vinsent is making the wine purchasing process more transparent, direct, secure, trackable, and efficient. By eliminating the middlemen, we are directly connecting wine lovers and wineries, allowing customers to select from a wide selection of the best and exclusively priced wines. The result? Stronger relationships between vineyards and wine lovers, and a brand new wine-purchasing experience rooted in community and trust.
HOW MUCH IS YOUR TARGET MARKET WORTH?
$324 Billion – 2020 Global wine revenues 9.8% annualized growth (CAGR 2020-2023) see deck for source
$75 Billion – U.S. revenues – largest wine market (1⁄3 Imported, 2⁄3 Domestic) see deck for source
HOW MUCH OF THAT ARE YOU AIMING TO CAPTURE?
Today less than 5% of the US wine market is online : ie : $3BN and growing.
We intend to capture 15% of the current market ie : $500M and maintain that percentage as we help grow US wine e-commerce.
In addition we intend to expand into other consumer geographies such as the UK, EU, and Asia.
HOW ARE WE DOING IT?
We digitally connect wine lovers and winemakers.
We offer more than the best products—we give our customers an experience, a new relationship and exclusive offers and pricing.
We curate excellent wines from the best wine regions.
We are quickly positioning ourselves the stage of choice for European boutique wineries willing to sell Direct-to-Consumer to the U.S.
We strive to use the best technology for efficiency, tracking, and to ensure authenticity.
We democratize the Wine Future concept beyond the Bordeaux Chateaux offering wine for purchase while it is still in barrels, before it is bottled — allowing consumers to guarantee allocation and competitive price.
We cannot give tax advice, and we encourage you to talk with your accountant or tax advisor before making an investment.
Shares sold via Regulation Crowdfunding offerings have a one-year lock up period before those shares become unrestricted and can be sold freely.
Exceptions to selling shares during the one-year lock up include: